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AWARDS & ACHIEVEMENTS
Home > Awards & Achievements
  Hong Kong and the Hong Kong Tourism Board (HKTB) regularly receive awards and accolades from the international media and the travel industry. Below is a selection of the most recent.
May 2008
The HKTB won one gold and three silver awards in the 2008 Astrid Awards, including:

  • 2007 Best of the Best Culinary Guide won the Gold Award in the "Custom Publications - Produced for Non-Profit Organisations" category.
  • The TV advertisements of "Hong Kong - Live it, Love it!" gained the Silver Award in the "Advertisements - Television" category.
  • The "Hong Kong - Live it, Love it!" print campaign gained the Silver Award in the "Advertisements - Print: Campaigns" category.
  • The My 1997 and 2007 music video featuring Mainland singer Ai Jing won Silver Award in the "Video/DVD: Produced for Non-Profit Organisations" category.
March 2008
The HKTB won two awards in the Golden City Gate Films and Creative Advertising Awards, namely:

  • "Live Love Print Campaign - Advertisements" took away Silver Prize of Print Campaigns category.
  • "Roll & Action - Discover Hong Kong" Integrated Marketing Campaign won Special Prize of the City Tourism category.
January 2008
In the yearly Best Cruise Destinations poll of British cruise magazine Dream World Cruise Destinations, Hong Kong was voted among others in the Best Destination Experience - Independent Sightseeing and Best Turnaround Destination sections.

Hong Kong has won the Best MICE (Meeting, Incentive, Convention & Exhibition) City Award in the 2008 Industry Awards organised by CEI Asia Pacific Magazine. The HKTB was also voted one of the best tourism organisations providing support services for convention and tourism.

A special programme jointly produced by the HKTB and CBS Broadcasting Inc (CBS) has bagged the Silver Award (Feature Placement - Television) at the 51st round of HSMAI (Hospitality Sales and Marketing Association International) Adrian Awards 2007. All Access Hong Kong, the award-winning programme, was aired on CBS' The Early Show on 9 and 14 March 2007.

December 2007
The HKTB office in the Americas has been lauded as the "Best Pacific Asia Tourism Bureau" by American magazine Agent@home.

November 2007
The HKTB UK office was voted Best Asia/Pacific Tourist Board in the British Travel Awards 2007.

October 2007
Hong Kong was voted Favourite Overseas City for the second year in a row in the UK's Guardian, Observer and Guardian Unlimited Travel Awards.

January 2007
Hong Kong beat London and New York for the title of "Best Business City", and was ranked the third "Best Tourism Destination" in the Global Traveler Awards.

In the Lonely Planet Bluelist 2007, Hong Kong's Chinese New Year celebrations was ranked as Best Value Entertainment Around the World.

November 2006
The HKTB took away a number of awards in the Galaxy Awards 2006, including:

  • 2006 Discover Hong Kong Year "Moments of Discovery" - TV commercial (120 sec) won Silver Award of the Advertising: TV - Single Spot - Other Countries category.
  • 2006 Discover Hong Kong Year "Moments of Discovery" - Print Advertising took away Bronze Award of Advertising: Print Campaign category.
  • Culture & Heritage Celebration won Bronze Award of Promotion: Tourist/Travel Destination Campaign category.
October 2006
Readers of The Guardian, The Observer, as well as their joint Guardian Unlimited website, voted Hong Kong their Favourite Overseas City in the publications' 2006 Travel Awards.

Readers of the Mainland travel magazine Business Traveller China voted Hong Kong their favourite city in the world.

In an online poll run by the website Smart Travel Asia, Hong Kong was voted Best City for Business, Asia. Hong Kong International Airport also took the top spot in the Best Airports Worldwide category.

Hong Kong was chosen as first runner-up in the Top Cities in Asia category of the 2006 Readers' Choice poll organised by Cond é Nast Traveler, a leading upscale travel magazine in the United States.

Members of the Asia-Pacific travel trade honoured Hong Kong in the 17th Travel Awards organised by regional industry publication TTG Asia, in which Hong Kong International Airport was voted Best Airport and The Hong Kong Convention & Exhibition Centre was ranked Best Convention & Exhibition Centre.

The HKTB received a Merit Award in the National Tourism Organisation of the Year category of the Centre for Asia Pacific Aviation's Aviation Awards for Excellence 2006.

April 2006
The 2006 Discover Hong Kong Year "Moments of Discovery" Posters won a silver award in the Posters category of the Astrid Awards 2006.

The 2006 Discover Hong Kong Year "Moments of Discovery" TVC (120 sec) won an honour in the Advertisements - Broadcast & Cable category of the Astrid Awards 2006.

The Young Office Ladies Booster Campaign won a bronze award in the Campaigns (Other/Misc: Promotion with 3rd party targeted market) category of the Astrid Awards 2006.

The Hong Kong Experiences TVC aired on regional TV channels won a bronze award for the Best TV category of the 2006 4A's Media Awards (note: this is the highest award given for this category as no Gold or Silver awards were given this year).

January 2006
The HKTB "Hong Kong Experiences" video won a gold award in the CVB/Destination/Convention Centre category of the Adrian Awards 2005.

November 2005
Hong Kong was voted "Favourite City in the World" by readers of Business Traveller China. The city's airport was also considered the "Best Airport in China".

The HKTB's "Hong Kong Experiences" video was rewarded with a "Mention" at the Grand Prix International Film Festival in Vienna organised by the International Committee of Tourism Film Festival (CIFFT). Formed in 1989, the Committee selects the best tourism film/video in the world each year, which will receive the Grand Prix CIFFT, while the second ranked will receive a "Mention" as a sign of recognition.

The HKTB took away a number of awards in the 16th Annual International GALAXY 2005 Awards, which honour excellence in product and service marketing. These included:

"Discover a New Hong Kong" video won a silver award in the Videos & DVDs ?Travel/Destination category of the Galaxy Awards 2005.

The "Young Office Ladies Booster Campaign 2005" took away a bronze award in the Promotion ?Targeted Marketing category.

The 2003-04 Annual Report was presented with an honour in the Annual Report ?Non-profit Organisation category.


October 2005
Hong Kong was named "Destination of the Year" in the TTG Asia Awards 2005.

The HKTB's "Hong Kong Movie Odyssey" advertising campaign won the "Best Travel & Tourism Campaign Award" by the Cable & Satellite Broadcasting Association of Asia, the second time the HKTB has won this prestigious award in the cable and satellite industry.

HKTB's E-zine won the "Best E-zine Website" Web Award from the Web Marketing Association, which was founded in 1997 to help set a high standard for Internet marketing and corporate web development on the World Wide Web. This competition has been held for nine years and a record 2,100 entries from 33 countries and regions around the world were received in 2005. Judges include members of the media, advertising executives, site designers, content providers and webmasters.

September 2005
Readers of The Guardian and The Observer, respectively among Britain's most upmarket daily and Sunday newspapers, heaped praise on Hong Kong in the titles' Travel Awards 2005. Rating cities not only by the number of votes cast but also in terms of satisfaction, the readers voted Hong Kong into third place overall in the Favourite Overseas City ranking, the highest placing achieved by an Asian city, with a score of 95.7%. Among other Asian cities featuring on the listing were Tokyo (9), Singapore (22) and Bangkok (40).

July 2005
The HKTB's "Hong Kong Experiences" video was bestowed with an honour in the Association, Government & Non-Profit Organisation ?Tourism/Travel/Destination Promotion category of the Quester Awards 2005. The video captures the emotional and magical moments between local residents and visitors and highlights Hong Kong's four core pillars of Shopping, Dining, City/Harbour/Green, and Culture and Heritage.

May 2005
The HKTB's marketing initiatives took away a number of awards in the annual Astrid Award, which honours outstanding achievement in specifically Design Communication. Running for the 14th year, Astrid Award symbolises the stellar qualities of creativity, craft, innovation and originality in design. This year, the Award received over 400 entries from 17 countries. The accolades won by the HKTB included:

"Hong Kong Movie Odyssey" campaign won a Silver Award in the Advertisements ?Broadcast and Cable ?Campaign Series.

"Hong Kong Experiences" video won a Silver Award in the Video ?Travel/Tourism category.

"Trade Show Module Design for HKTB Worldwide Offices" took away a Bronze Award in the Special Projects ?Exhibition category.

At the 2005 US International Film and Video Festival Awards, the HKTB's "Hong Kong Experiences" video secured the first place in the Gold Camera Award while the "Discover a New Hong Kong" video was accorded second place in the Silver Screen Award.

April 2005
The HKTB's Four Hong Kong Experiences video was given a Gold Award in the Travel Video category by the Pacific Asia Travel Association (PATA) during its Annual Conference in Macau.

For the 5th year running, Hong Kong International Airport was voted as the world's best in the Airport of the Year survey conducted by independent UK-based aviation research institute Skytrax. Conducted globally from June 2004 to March 2005, the survey attracted more than 5.5 million respondents of over 90 nationalities.

 March 2005
Hong Kong International Airport was rated the Best Airport Worldwide in the AETRA survey. This year-round survey of 48 major international airports is jointly run by the International Air Transport Association (IATA) and the Airports Council International (ACI), and is regarded as a leading industry benchmark.

February 2005
Readers of Meetings & Incentive Travel magazine in the UK voted HKTB's meetings, incentives, conventions and exhibitions division as the "Best Convention Bureau" in the Incentive Travel Category. The voting was conducted online on the magazine's official web site and is completely independent. The magazine asked their subscribers to judge on a minimum of 7 awards by e-mail, which results were monitored to ensure that there were no duplications.

A total of 25 awards were given under the Meetings and the Incentive Travel categories. In addition to the accolade achieved by the HKTB, Hong Kong was ranked 10th place in the voting for "Top Conference Destination", while the Hong Kong Convention & Exhibition Centre (HKCEC) came second under the category of "Overseas Purpose-Built Venues".

 January 2005
Hong Kong was selected as one of the 14 classic destinations in the world by National Geographic Traveler magazine.

Hong Kong was voted by readers of Guangzhou Daily as the most cosmopolitan destination in 2004.

The HKTB's Hong Kong - Live it, Love it! TV commercial won a Gold Award in the 2004 Adrian Awards organised by the Hospitality Sales and Marketing Association International.

Hong Kong was chosen by corporate meeting planners as one of the most popular CEI locations and the third most popular destination for incentive business in a survey by CEI.

Readers of Australia's Luxury Travel Magazine have rated Hong Kong the fifth best overseas city and the highest ranked in Asia in the publication's inaugural Gold List awards.

November 2004
A Design for Asia Award was given to Lantern Wonderland from the HKTB's 2003 Mid-Autumn Lantern Celebration by the Hong Kong Design Centre.

Travel Weekly China presented the HKTB with the travel trade publication's annual award for Best Tourism Board.

The Dragon's Back Trail in Hong Kong's Shek O Country Park was hailed by the Asia edition of the international newsweekly Time as the continent's Best Urban Hike.

 October 2004
The HKTB's Hong Kong - Live it, Love it! TV advertising campaign aired on National Geographic Channel Asia won the Best Travel and Tourism Campaign Award by the Cable & Satellite Broadcasting Association of Asia.

 September 2004
Readers of Recommend , an influential US publication for travel agents, voted Hong Kong the Best Selling Destination - Asia/South Pacific in the 8th Annual Readers' Choice Awards.

Lantern Wonderland at the HKTB's Mid-Autumn Lantern Celebration in 2003 was presented with a Merit Award by the American Institute of Architects, Northwest and Pacific Region.

 June 2004
The HKTB's Hong Kong - Live it, Love it! TV commercial won a Grand Award in the Tourism category of the 2004 Questar Awards for Outstanding Achievements in Corporate Video. The HKTB's Strato-Fantasia video also won a silver award in the Questar Tourism/Travel/Destination promotion category.

 April 2004
The Pacific Asia Travel Association (PATA) bestowed a Gold Award on the HKTB's "Hong Kong Welcomes You!" promotion in 2003 at its Annual Conference, held in Jeju, Korea.

The HKTB's Mid-Autumn Festival Celebration video won a Gold Award in the Video: Travel/Tourism category in the Astrid 2004 Awards.

The International Air Transport Association named Hong Kong International Airport the world's best. It also bestowed on the airport a Recognition Award for leading levels of service.

For the 4th year running, Hong Kong International Airport was voted as the world's best in the Airport of the Year survey conducted by independent UK-based aviation research institute Skytrax. Conducted over a 10-month period, the survey attracted 4.85 million nominations.

The HKTB's Hong Kong - Live it, Love it! TV commercial was named Best Spot Advertisment at the 29th Filmondo - The International Tourist Film Festival in Milan, Italy.

March 2004
The HKTB's Hong Kong - Live it, Love it! TV commercial won a Gold Compass Award in the Spots + Clips category in the Prix ITB 2004 at ITB Berlin.

Hong Kong was voted Best Turnaround Destination and Best Destination Experience - Independent Sightseeing in the 8th annual survey of ports and destinations among cruise lines and cruise-ship captains conducted by Dream World Cruise Destinations magazine.

February 2004
Meetings and Incentive Travel Magazine named the HKTB Best Overseas Convention Bureau, 2004 in the Meetings Category and Best Convention Bureau 2004 in the Incentive Travel Category.

January 2004
Hong Kong was named best Asia/Pacific Destination in the first annual Readers' Choice Awards organised by US-based industry gazette Travel Weekly.

November 2003
The HKTB was among 15 organisations and individuals awarded in Travel Trade Gazette Asia magazine's annual honours. The HKTB won the honour for its "exemplary" handling of the Sars crisis and its role in stimulating and sustaining the post-crisis recovery.

October 2003
The HKTB was named Asia's leading Tourism and Convention Bureau at the World Travel Awards, held in New York. In the same awards, Hong Kong International Airport was named Asia's Leading Airport, the Hong Kong Convention and Exhibition Centre Asia's Leading Convention Centre, Hong Kong-based Cathay Pacific Asia's Leading Airline and the InterContinental Hong Kong Asia's Leading Convention Hotel.

April 2003
The Pacific Asia Travel Association (PATA) presented the HKTB with a Grand Award in Marketing for the HSBC Mega Hong Kong Sale 2002, and a Gold Award in the Heritage & Culture category for the Cultural Kaleidoscope Programme 2002, at its Annual Conference, held in Bali, Indonesia.

February 2003
Meetings & Incentive Travel Magazine named the HKTB Best Overseas Convention Bureau, 2003, in the Meetings category.

 

 



Updated 20 June 2008
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